Cinzia Franzò has been working in the fashion sector for over twenty years. Her passion for fashion is so strong that it pushes her to experiment. In fact, in the autumn of 2017 she becomes a new brand capable of telling the woman through female figures of the Sicilian tradition.
Ammìa, is a Sicilian word that indicates the desire to "have" and "receive" at the same time. The intensity, almost covetous, takes shape with Ammía - Sicily on me, the expression that becomes a bag and accessory with the woman's soul inside, enclosed in the characters and symbols of the Sicilian tradition.
From carts to bags
If in the past the Sicilian carts brought with them the myths and legends of the territory, today it is the bags and accessories that tell this narrative scenario.